Preserving the Wild Spaces We Love During Earth Month and Every Month

For nearly 170 years, we’ve been innovative and forward-thinking, implementing bold new ideas for the ever-changing times. Our legacy of rebellion began in 1854 when we moved timekeeping from the pocket to the wrist, only gaining momentum as we navigated our company over the next century-and-a-half that followed. We’ve held ourselves to some of the highest standards in the industry, creating watches that can be worn and loved thanks to their timeless design and legendary dependability. And today, at a crucial time in our planet’s history, we’re calling upon our boundary-pushing innovation once again to help protect the wild spaces we love.

During Earth Month and every month, we’re committed to forging the path to a better future. Explore our collection of eco-friendly watches and read on for the small but mighty steps we’re taking in the direction of sustainability.

Crafting Watches to Last a Lifetime

At Timex, we’re in it for the long haul. Our commitment to crafting well-made products has kept our watches out of landfills and on wrists for generations. We’ve placed product durability at the forefront of what we do since the very beginning, designing high-quality watches that can take a licking and keep on ticking.

Offering Solar-Powered and Hand-Wound Movements

Our solar-powered watches are eco-friendly and maintenance-free with the ability recharge indoors or out. Many of our solar-powered movements boast a four-month power reserve and can be recharged by any light source, while our hand-wound movements allow us to rely less on batteries altogether.

Opting for Ecco™ DriTan™ Leather Manufacturing

Thanks to our zero-water manufacturing process, we help save a whopping 25 million liters of water per year in the tanning and finishing stages of our Ecco™ DriTan™ leather straps. (That’s enough water to keep 9,000 people hydrated annually.) This revolutionary method extracts the natural moisture already present in animal hides, so the amount of water and chemicals required of the traditional tanning process is drastically reduced.

Introducing Upcycled, Ocean-Bound Plastic

Coming soon, Waterbury Ocean is the first ever Timex to be crafted from upcycled, ocean-bound plastic in partnership with award-winning organization, #tide™. It’s our most eco-friendly Timex to date, and its release ignites our company-wide activation to support, fund, and drive initiatives to help clean up our oceans.

Incorporating 100% Post-Consumer Recycled Plastic

From Expedition North to Peanuts Take Care, our eco-friendly watch collections feature comfortable fabric straps made from 100% post-consumer recycled plastic. It’s a material derived from products that have already completed their lifecycle—and one that falls in line with our sincere commitment to taking greater sustainable measures.

Updating Our Manufacturing and Production Lines

Our innovative solutions don’t stop with design. We’re working to build a better tomorrow by making updates to our traditional production lines and supply chains worldwide. We’ve utilized wastewater recovery methods to save millions of gallons of water, converted facility lights from incandescent to LED to save electricity, and switched to variable speed motors in our manufacturing plants. Even our global facilities in the Philippines, France, and Germany are reducing, reusing, and recycling their consumption of paper, plastic, and metal in the range of 10-20 metric tons per year.

Switching to 100% Recyclable Paper Packaging

We’re in the process of transitioning to 100% all-paper packaging—not only to help protect your watch en route to your wrist, but also to spare the planet from unnecessary pollution. It’s a small effort, but like any eco-friendly practice, it’s one that can create a ripple effect of positive change. Have a Timex watch on the way? Don’t forget to recycle your packaging to help protect the home we share.

Stay tuned for more information on our new Waterbury Ocean collection, and become a part of our efforts to build a better tomorrow.